Freshness Delivered: Seafood-forward Japanese Grocer in Singapore
Soshinsen was founded to empower home cooks with access to the same high-quality seafood enjoyed by fine dining restaurants at affordable prices. The name “新鮮” means “fresh” in both Japanese (shinsenしんせん) and Mandarin (xīn xiān), reflecting our commitment to delivering only the freshest produce, a standard that is essential in the culinary world.
We offer a curated selection of premium sashimi-grade Seafood, Japanese Meats, and Seasonal Fruits and Vegetables. These are sourced primarily from renowned Japanese markets such as Toyosu, Yokohama, and Hakodate, as well as directly from local farmers. Over time, our range has expanded to include premium produce originating beyond the shores of Japan (e.g Russia, France).
Driven by a passion for food, we believe that sharing quality ingredients brings people together, whether friends or strangers. We are continually learning and exploring new culinary possibilities, and we invite you to join us on this journey of discovery and enjoyment!
As Featured On
